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	<title>Working at Home</title>
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	<link>http://www.goodbyecitylife.com/workathome</link>
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		<item>
		<title>Your Home Business, Online</title>
		<link>http://www.goodbyecitylife.com/workathome/home-business-online.htm</link>
		<comments>http://www.goodbyecitylife.com/workathome/home-business-online.htm#comments</comments>
		<pubDate>Sun, 29 Jan 2012 18:20:08 +0000</pubDate>
		<dc:creator>Laura Childs</dc:creator>
				<category><![CDATA[Internet Business]]></category>
		<category><![CDATA[business online]]></category>
		<category><![CDATA[business websites]]></category>
		<category><![CDATA[customers]]></category>
		<category><![CDATA[domain name]]></category>
		<category><![CDATA[hosting]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[website]]></category>
		<category><![CDATA[website designer]]></category>

		<guid isPermaLink="false">http://www.goodbyecitylife.com/workathome/?p=461</guid>
		<description><![CDATA[<p>When you are creating your own home business, you risk the chance of failing. A home business that is online however may not be so devastating. If you can learn what is needed and perform each step correctly, you will stand a higher chance of succeeding. In the beginning, it can be difficult to manage [...]</p><p>This work from home information is originally presented to you by GoodByeCityLife's <a href="http://www.goodbyecitylife.com/workathome/">Work At Home</a> column.</p>]]></description>
				<content:encoded><![CDATA[<p>When you are creating your own home business, you risk the chance of failing. A home business that is online however may not be so devastating. If you can learn what is needed and perform each step correctly, you will stand a higher chance of succeeding.</p>
<p>In the beginning, it can be difficult to manage business, home, and personal life all at once but you do become a better juggler and organizer as time goes on. You will remember and know the things that you will need to do everyday and this will mean less time reading a schedule just to remember your next task.</p>
<p>A perfect way to manage your home business is to always remember that it is indeed a business. Your business will not succeed if you don’t take it seriously.</p>
<p>Before I talk about putting your business online (the virtual office) let&#8217;s talk about the real world home office. This space allows you to better manage your paper work and organize your day and tasks when you&#8217;re first starting out. Of course many business models today can be done from anywhere in the world &#8211; with travel or seclusion. But the home office as a central location helps you to easily locate missing files or papers that are important. If you have children and others living with you, documents could accidentally end up in the garbage.</p>
<p>If you have a den or a spare bedroom in your home, you could convert it into your office. If not, find a quiet corner in your home and build your business there. In a situation like that, you can get a desk that has locking doors. This will keep your private business corner private, and prevent unauthorized access to personal customer information. It will also help to prevent children and pets from getting to your important business items.</p>
<h2>Your Business Online, With A Website</h2>
<p><img src="http://www.goodbyecitylife.com/workathome/wp-content/uploads/home-business-online.jpg" alt="" title="Home Business Online" width="222" height="200" class="alignright size-full wp-image-463" />All home business owners should have a website. You will be losing out on what the internet can do for a home business. A business web site allows you to create a special place for customers to read about your business and services that you offer.</p>
<p>If you only know basic html or don’t know any at all, you should talk to a professional website designer to instruct you or to setup a business site for you. A website that does not look professional will turn away customers. You will also want to know a little about search engine optimization so that you create a website that is visited by the search engines.</p>
<p>If you do have experience with building websites then it will cost less money if you build it yourself. Domain names and web hosting have become incredibly cheap over the years and most web hosting sites offer special business plans with a discount. These plans are great to choose because they will often give you free domain names, business emails, forwarding, high bandwidth and more.</p>
<p>How to Manage a Home Business Website</p>
<p>To get started building a website for your new business, concentrate on following things:</p>
<ul>
<li>Planning content for your site.</li>
<li>Search Engine Optimization.</li>
<li>HTML Coding or Blog management.</li>
<li>A registered domain name.</li>
<li>A web hosting service. </li>
<li>A web authoring software or service to design the site.</li>
</ul>
<p>If you can spend a little more, consider a hosted service that allows you to build your site online might be a great option. Begin by deciding on your primary purposes of a home business website:</p>
<ol>
<li>To educate potential and current customers about your home business and what services you have to offer, or </li>
<li>To sell your services or products to the public.</li>
</ol>
<p>Choosing a domain name can be tricky, as a huge number of domains, particularly the .com versions, are already reserved. So you’ll need to check which of your preferred names are still available. And if you still want the same name as of your company then there are many other domains like .net, .org, etc you can register. </p>
<p>After you figure out the purpose of your site, this part should be easy to do. No matter what type of home business you are operating, keep your website professional and up to date. Decide what should be added or featured on your home business website to keep it interesting and attractive for your clients.</p>
<p>To effectively run your website, you cannot create it and then ignore it. The internet is filled with other websites and you have to get yours out there if you hope to have visitors. There are many different ways to get visitors to your business website; you can choose to use some of them or all of them. Content is always needed, and you should write or hire a writer to create some articles based on your home business keywords. These articles can then be submitted to your website, article directories and other places that will link back to your website.</p>
<h2>Will You Need to Accept Payments Online?</h2>
<p>If customers will buy and pay for service or products from your website, you will need to have a merchant account with a payment processor. In the past, this was difficult to do and expensive, but with millions of home business websites created, it has become easier to add payment acceptance online.</p>
<p>A company such as <a href="http://www.goodbyecitylife.com/workathome/accept">AlertPay</a> has special codes that you can add to your website, their fees are lower than the big name processors and you can get a debit card that allows you immediate access to the funds you&#8217;ve generated online. This will allow you to accept payments from anyone with a credit card or debit cards and even checks.</p>
<p>This work from home information is originally presented to you by GoodByeCityLife's <a href="http://www.goodbyecitylife.com/workathome/">Work At Home</a> column.</p>]]></content:encoded>
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		<title>Stressed In Your Home Business?</title>
		<link>http://www.goodbyecitylife.com/workathome/stressed-home-business.htm</link>
		<comments>http://www.goodbyecitylife.com/workathome/stressed-home-business.htm#comments</comments>
		<pubDate>Sun, 29 Jan 2012 00:08:44 +0000</pubDate>
		<dc:creator>Laura Childs</dc:creator>
				<category><![CDATA[Home Based Business]]></category>
		<category><![CDATA[home business]]></category>
		<category><![CDATA[home business stress]]></category>
		<category><![CDATA[homepreneur]]></category>
		<category><![CDATA[income]]></category>
		<category><![CDATA[worry]]></category>

		<guid isPermaLink="false">http://www.goodbyecitylife.com/workathome/?p=466</guid>
		<description><![CDATA[<p>I&#8217;ve heard it said that home-preneurs (people with a home business) are less stressed than their employed counterparts. I don&#8217;t know about you but any home business I&#8217;ve been involved in has carried with it a lot more stress than any job I&#8217;ve ever worked, even the high powered career I left when I headed [...]</p><p>This work from home information is originally presented to you by GoodByeCityLife's <a href="http://www.goodbyecitylife.com/workathome/">Work At Home</a> column.</p>]]></description>
				<content:encoded><![CDATA[<p>I&#8217;ve heard it said that home-preneurs (people with a home business) are less stressed than their employed counterparts. I don&#8217;t know about you but any home business I&#8217;ve been involved in has carried with it a lot more stress than any job I&#8217;ve ever worked, even the high powered career I left when I headed for country living.</p>
<p><img src="http://www.goodbyecitylife.com/workathome/wp-content/uploads/stressed.jpg" alt="" title="Stressed Out" width="300" height="225" class="alignright size-full wp-image-467" />Although it is true that in a corporate office environment you have multi-levels of bosses to deal with, multi-responsibilities to juggle and multiple personalities to deal with, the home business worker has all the stress of income on their backs every single week. In the corporate world you learn to work past the stress and the office politics, the gossip pool, etc. but you&#8217;ll still have to deal with the commute and performing on someone else&#8217;s timeline.</p>
<p>My last job was nearly all based on my creativity. I found by working at home that my creative best is in the afternoon and late evening. That was the stress of the timeline for me &#8211; I just wasn&#8217;t coming up or presenting my best and brightest ideas at 9 a.m. meetings.</p>
<p>But then, it doesn&#8217;t matter where you work or under what conditions you work. You’re bound to get stressed. Stress is not the lone feature of office workers. Everyone&#8217;s bound to suffer some anxiety as a result of many factors in their lives and the home-preneur is no exception. Just because you have no boss other than yourself means there&#8217;s no one worrying about profits and expenditures and clients. It is because that single person is the one working at home, running the show.</p>
<p>Stress can be useful, as it can act as a motivator. It also gives us a clue that we&#8217;re worried about something that might be of value such as profits and the ability to pay your bills. But too much of it reduces your body&#8217;s ability to fight disease, wears you out, and affects your judgment.</p>
<p>Here are some ways to manage the stress:</p>
<ul>
<li>Organize your work. It&#8217;s about having a system you can rely on so you won&#8217;t have to stare and stress at every problem that comes your way. Develop a decision-making procedure to handle your affairs, whether it be in shipping inquiries, handling dealers, answering customer complaints. You can of course improve the system over time, but what&#8217;s important is that you have a system that gives you control. </li>
<li>Work out. People who are physically active often report that they feel happier than those who do not. Increased heart-rate and metabolism, better digestion, and an all around feeling of lightness all work together to keep you in a lighter mood. The more you stay on your desk in front of your PC and see problems, the more you might get depressed. Sweat a little. Run. Go to the gym. Staying away from your work doesn&#8217;t mean abandoning it, as people who work out also tend to come up with new solutions to their work problems simply because they had time to think about the problem while away from the problem itself.
</li>
<li>Listen to music. People who listen to music deal with stress by losing themselves in the music or by letting the music dictate their moods instead of just plain worrying about work problems. Some people even have various playlists for different kinds of work they have to do. Think of it as a playlist for doing chores in the home. Create one for doing accounting and so on. Some listen to classical music because it helps them think.
</li>
<li>Take up a hobby. One thing about staying at home AND working is the pothole perception: you&#8217;re already at home but your working/ there&#8217;s nothing to do at home buy work but far from it. You could always do stuff that allows you to have fun, keeps your enthusiasm burning, and distracts you from work. Some people join book clubs; volunteer to teach, and so on. Taking care of a pet and attending classes on design and cooking could also be something that takes up your time.
</li>
<li>Meditate. While computers have a memory cache, people have minds that have limited capacities to actually remember and worry about every single little thing. While computers can erase their cache and get a fresh start, don’t forget that people can as well. Meditate. You could do some traditional meditation and sit down and breathe, or you can take quiet walks in the park, by yourself. Or just plain have coffee in a cozy coffee shop. Let the day slide by and don&#8217;t give in to fussing about your worries. Your mind&#8217;s cache needs to be cleaned up once in a while. </li>
</ul>
<h2>Some of the Most Common Stress Causes In A Home Business</h2>
<p>Imperative deadlines built into your processes or workload. Being on a constant &#038; strict timetable to finish projects is very stressful at this stage you can Pre plan a strategy in advance. There is no substitute for good planning. Don’t expect sympathy from clients. Always have a planning meeting with your clients and tell them their responsibilities make sure they will provide you with complete information and their demands for delivering the final project.</p>
<p>Long hours. Most new businesses require long hours during the start-up phase but if the long hours last for years, stress will come and you will not be able to do further projects. Besides this there are some businesses in which a person get stressed till the evening and when he has to work with stressed mind, it becomes unbearable.</p>
<p>Stressed Environments. Other potentially stressful working environments include situations with people who are ill, emotionally distraught or in financial difficulties. These situations are charged with the pressure to perform perfectly under difficult and unpredictable conditions&#8211;a sure recipe for stress.</p>
<p>Contracts and jobs with unlimited pay period can also be stress inducing. Commission sales jobs &#038; freelance work fall into this category. If you don&#8217;t like being sure of when you&#8217;ll get paid or how much you&#8217;ll be paid, these types of work and similar work may not be for you, Even if they are highly profitable and offer flexible working conditions. You can not do such work for a long time and if you do then you are inviting stress by your own.</p>
<p>Some people love to work outside even in the hottest or coldest weather. Other people would rather work inside in a climate controlled environment. Evaluating the decision to take on certain types of work should always take into account a person&#8217;s own strengths and preferred environment. </p>
<p>To close, don&#8217;t plan to work every single hour of the day for work. Remember that the goal of working from home is to earn money to finance the other half of your life: living.</p>
<p>This work from home information is originally presented to you by GoodByeCityLife's <a href="http://www.goodbyecitylife.com/workathome/">Work At Home</a> column.</p>]]></content:encoded>
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		<item>
		<title>Outsource When Your Home Business Out-Grows You</title>
		<link>http://www.goodbyecitylife.com/workathome/outsource-business-growing.htm</link>
		<comments>http://www.goodbyecitylife.com/workathome/outsource-business-growing.htm#comments</comments>
		<pubDate>Sat, 28 Jan 2012 17:21:56 +0000</pubDate>
		<dc:creator>Laura Childs</dc:creator>
				<category><![CDATA[Small Business]]></category>
		<category><![CDATA[business profit]]></category>
		<category><![CDATA[customer support]]></category>
		<category><![CDATA[employment]]></category>
		<category><![CDATA[hiring]]></category>
		<category><![CDATA[home business]]></category>
		<category><![CDATA[outsource]]></category>
		<category><![CDATA[outsourcing]]></category>
		<category><![CDATA[phone calls]]></category>
		<category><![CDATA[work at home]]></category>

		<guid isPermaLink="false">http://www.goodbyecitylife.com/workathome/?p=454</guid>
		<description><![CDATA[<p>If your home based business is growing past the point where you can effectively manage it on your own, it may be time to hire some staff. Before you take the plunge into becoming an employer however, consider the outsourcing alternative. Outsourcing is a lot like having a staff member without the commitment. Perhaps the [...]</p><p>This work from home information is originally presented to you by GoodByeCityLife's <a href="http://www.goodbyecitylife.com/workathome/">Work At Home</a> column.</p>]]></description>
				<content:encoded><![CDATA[<p>If your home based business is growing past the point where you can effectively manage it on your own, it may be time to hire some staff. Before you take the plunge into becoming an employer however, consider the outsourcing alternative.</p>
<p>Outsourcing is a lot like having a staff member without the commitment. Perhaps the best part of all though is that you don&#8217;t have to consider the abilities of a staff member when you need help in the business, you just have to decide which duties you can pass off to someone else. Foreign companies which serve businesses in the United States provide low priced labor and in some cases, the government provides financial assistance if you outsource.</p>
<p><img src="http://www.goodbyecitylife.com/workathome/wp-content/uploads/global-outsourcing.jpg" alt="" title="Take the world in your hand and outsource globally." width="204" height="180" class="alignright size-full wp-image-456" />Any third developing country like India, Pakistan, Bangladesh, and others can take on your simple tasks such as answering phone calls or providing customer support. Other than providing low cost services to small or home based business, this helps give your company a competitive edge by keeping your costs lower while offering service and support 24 hours a day, 7 days a week.</p>
<p>People may be against of sending business work to other countries as it may reduce the amount of work in our homeland but the fact is that it is not possible for a working organization to deal with its business at this high cost structure when they can easily find the same results for a low price elsewhere.</p>
<p>Outsourcing is a great way to keep your business running as it can cut down on money spent. While many argue back and forth about outsourcing, we need to look at it from the perspective of a small business owner. Most of us will not go to the store and buy a product that costs three times the amount of a cheaper product that is just as good. If that’s the case, why should a home business owner use workers in one instead of shopping around for people who do great work at an affordable price?</p>
<h2>How to Make More Money By Outsourcing</h2>
<p>If your home business has been operational for less than a year and you&#8217;re already at the top end of your profits laid out in your business plan, you&#8217;re probably wondering how you can make more money without spending twice as much time in your business. What steps or decisions can be taken to increase your monthly profit income? The answer is as simple as outsourcing. This is simply divvying out half of your workload to temporary employees or service providers who may or may not live in your area.</p>
<p>As you&#8217;ll see many of the smaller, third world countries have staff that have a strong command of the English language (or whatever language you and your customers use) to make or answer phone calls, post correspondence or run your promotions. Outsourcing can be performed from and to any part of the world. If you&#8217;re looking for something a little more personable for your business, you can outsource by hiring a virtual assistant. You don&#8217;t need to do outsourcing just for the things that you cannot complete. You can use outsourcing as an effective tool in managing your time and your businesses operations.</p>
<p>By outsourcing to people within the same industry as you, you can easily multiply your business profits.</p>
<p>This work from home information is originally presented to you by GoodByeCityLife's <a href="http://www.goodbyecitylife.com/workathome/">Work At Home</a> column.</p>]]></content:encoded>
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		<title>Target Markets And Marketing Strategies</title>
		<link>http://www.goodbyecitylife.com/workathome/target-market-strategy.htm</link>
		<comments>http://www.goodbyecitylife.com/workathome/target-market-strategy.htm#comments</comments>
		<pubDate>Thu, 26 Jan 2012 13:45:12 +0000</pubDate>
		<dc:creator>Laura Childs</dc:creator>
				<category><![CDATA[Small Business]]></category>
		<category><![CDATA[business plan]]></category>
		<category><![CDATA[cell phone marketing]]></category>
		<category><![CDATA[competition]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[target market]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[work at home]]></category>

		<guid isPermaLink="false">http://www.goodbyecitylife.com/workathome/?p=446</guid>
		<description><![CDATA[<p>If this is your first home business and you&#8217;ve never written a business plan before, the hardest part of writing that plan will arrive in the marketing section. The face of marketing and advertising has changed immensely from your parent&#8217;s day. In fact the face of marketing is consistently changing with every new bit of [...]</p><p>This work from home information is originally presented to you by GoodByeCityLife's <a href="http://www.goodbyecitylife.com/workathome/">Work At Home</a> column.</p>]]></description>
				<content:encoded><![CDATA[<p>If this is your first home business and you&#8217;ve never written a business plan before, the hardest part of writing that plan will arrive in the marketing section.</p>
<p><img src="http://www.goodbyecitylife.com/workathome/wp-content/uploads/writing-mission-statement.jpg" alt="" title="Writing A Mission Statement to Include Target Markets" width="236" height="222" class="alignright size-full wp-image-447" />The face of marketing and advertising has changed immensely from your parent&#8217;s day. In fact the face of marketing is consistently changing with every new bit of technology introduced to the world. As a supporting example, the internet changed the face of marketing within the last 10 years and today the wide use of cell phones has changed processes and strategies in the last two years.</p>
<p>Every business needs it&#8217;s own strategies for marketing, advertising and obtaining new customers. Without customers there will no business no matter how organized you may be. You should spend considerable time developing your home business marketing strategies.</p>
<p>Competition is always going to be a concern of any business. You have to offer what your target market wants, but you also have to convince them to choose your product or service over the competition. You need to differentiate your business even if you are the only one working your business.</p>
<p>To manage your business as efficiently and productively as possible you should follow your business marketing plan and assess the results regularly. If you are like many home based businesses, you do not have a lot of money to put into marketing. You have to carefully use what resources you have and take advantage of the free or inexpensive internet marketing tools. The goal is to attract new customer leads by showing people you have what they need and can deliver it at a fair price.</p>
<h2>Your Target Market</h2>
<p>A few paragraphs ago I wrote the term &#8216;target market&#8217;. If you don&#8217;t know who your target market is, you&#8217;ll have limited chance of success with your business. Too many home business entrepreneurs get off track and spend time and effort marketing to the wrong market. Eventually, the business will fail because the people most likely to buy the products or services don&#8217;t even know you exist. That is why it is so important to have a good marketing plan that defines the following.</p>
<ol>
<li>The industry in which your business will be classified.</li>
<li>Market niche you will target by customer definition.</li>
<li>Territory you will cover (local, regional, national, global).</li>
<li>Competition in the industry and areas you are targeting.</li>
<li>Your ideal customer.</li>
</ol>
<p>If you understand your competition and your customer profile, you can spend your marketing dollars wisely. But even more importantly you can create a marketing campaign that specifically reaches the market where you will find the people who want and need what you are selling.</p>
<p>Your marketing plan will also make it much easier for you to price your products, because if you do your research, you know what your competitors are charging. It will also define the specific promotional and distribution strategies.</p>
<p>The key to being a better marketer in your home business is to specifically target the market of interest. For example, if you are selling women’s beauty products, you will not want to run a booth at the local auto show at the convention center where mostly car products are being sold. Paying the booth rental fee is a waste of money.</p>
<p>Only the biggest corporations can afford to pay for general marketing tools such as billboards or television advertisements. When you are a home based entrepreneur, chances are you are operating with very limited funds. Fortunately, you can still run an effective marketing campaign and you can still target the best customers you can find.</p>
<p>Target marketing is focused marketing that specifically seeks out the consumers who are likely to want to purchase your products or services. As described under the section concerning using technology and the internet, there are a number of ways to create an effective marketing plan using a variety of tools. You can balance the internet marketing with offline marketing activities that seek the local customers you can best serve.</p>
<p>Target marketing plans help you avoid wasting your time and money. These are two critical resources that are in limited supply in most home bases businesses. When you have a well developed business plan that includes a definitive marketing plan and strategy, you have a road map that provides you the best chance of success.  </p>
<p>Marketing is really the lifeblood of a business. Marketing includes market and customer definition, product description and pricing, and distribution. The marketing strategies you use are combined with your selling techniques to build a good customer base that is renewable.  In other words, your marketing and sales program should attract new customers and create customer retention. The more people that return to purchase your products, the more productive you can be.</p>
<p>You can think of it in this way. A customer who returns to buy again and again is already familiar with your product or service and is obviously happy with the customer service.  You can continue to provide him or her that wonderful attention they appreciate while using scarce marketing dollars to find new customers.  There is many a home based business that failed, because the owner focused only current customers once a revenue goal was reached and did not develop new customer business. When the old customers stop buying for whatever reason, the business loses revenue it is not positioned to replace.</p>
<p>It is easy to understand by now the business plan is a sales, marketing, time management, and financial plan rolled into one document. The goals, objectives, strategies, tactics and actions identified in the plan give you the direction you need as you build a business.</p>
<p>This work from home information is originally presented to you by GoodByeCityLife's <a href="http://www.goodbyecitylife.com/workathome/">Work At Home</a> column.</p>]]></content:encoded>
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		<title>Defining Legitimate Email Marketing</title>
		<link>http://www.goodbyecitylife.com/workathome/defining-legitimate-email-marketing.htm</link>
		<comments>http://www.goodbyecitylife.com/workathome/defining-legitimate-email-marketing.htm#comments</comments>
		<pubDate>Thu, 26 Jan 2012 07:45:05 +0000</pubDate>
		<dc:creator>Laura Childs</dc:creator>
				<category><![CDATA[Internet Business]]></category>
		<category><![CDATA[auto responders]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[internet business]]></category>
		<category><![CDATA[legal]]></category>
		<category><![CDATA[legitimate]]></category>
		<category><![CDATA[work at home]]></category>

		<guid isPermaLink="false">http://www.goodbyecitylife.com/workathome/?p=429</guid>
		<description><![CDATA[<p>Now that you have learned to generate business on the internet using the incredible technology available, you have to be sure that you follow through on all of your business emails and phone calls and not waste the leads that you worked so hard to gather together. You can take advantage of auto-responders in your [...]</p><p>This work from home information is originally presented to you by GoodByeCityLife's <a href="http://www.goodbyecitylife.com/workathome/">Work At Home</a> column.</p>]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.goodbyecitylife.com/workathome/wp-content/uploads/email-marketing.jpg"><img src="http://www.goodbyecitylife.com/workathome/wp-content/uploads/email-marketing.jpg" alt="" title="Legal Email Marketing" width="246" height="193" class="alignright size-full wp-image-432" /></a>Now that you have learned to generate business on the internet using the incredible technology available, you have to be sure that you follow through on all of your business emails and phone calls and not waste the leads that you worked so hard to gather together. You can take advantage of auto-responders in your email system to let your clients know you got their order, shipped a product or when you will be available for customer service.  </p>
<p>The automated response emails can be generically programmed to just read that you are away or updated on a day to day basis to reflect what is happening in real time. This makes your clients feel like they are “in the loop” so to speak and that they matter to you enough for you to inform them of your location and plans.  If you are careless with your leads your clients will feel like they are unimportant and may classify you as unprofessional based on that poor handling.</p>
<p>Keeping in contact with your clients is a very effective way to keep your reputation in the on and offline community rock solid. Returning calls and return emails promptly illustrates to your clients that they are important to you and that you want them to know it. It is very helpful to maintain a current and complete list of your clients emails and phone numbers so that you can notify them of any changes that relate to them. This also allows you to be able to keep in contact with them between business dealings so they keep your company in mind. Then when they have a need that is in your area of expertise or want a product or service you sell, you automatically pop into their minds.</p>
<p>Gathering this information from your clients is fairly simple. Just ask them for it. One technique for continued branding that has been used successfully is to obtain the date of birth of your client. You can then use software that will automatically send an email that says Happy Birthday.  his is not something that is done by every company, but it has grown in popularity as it is established as a fact that this action does indeed keep your business name fresh in your customers mind. The benefit to this of course is not just being able to retain your client. They will also speak of you to others if they hear someone searching for what you offer. They will think of you in more friendly terms when you take more friendly action.  That is merely human nature. If you are the company that goes the extra mile to make its customers happy, you will be the company that has customers to make happy.</p>
<p>All of the myriad of ways available to advertise on the internet do not teach you customer retention. In the past this has been an issue of trial and error. In reality it is quite simple. Treat your customers with kindness, courtesy and respect while dealing fairly with them in all negotiations and they will be returning customers who are pleased to refer you to their friends. Utilizing the technology available to you in order to make your customers feel appreciated is using good business sense. Sending out a “Thank You” card by mail still works but it is more cost efficient to send that “Thank You” via email instead and the thought is still appreciated the same.</p>
<p>Larger companies have recorded thank you messages on an auto dial system that will routinely call an existing customer and thank them for their business. Be careful with this as it has gotten some companies in trouble for unsolicited phone calls. In particular several years ago a very large entertainment company was shut down by the FCC as these phone calls were literally bombarding the clients who filed a lawsuit. The trend for these types of phone calls has been on a downward spiral since. The difference of course is abuse of the system. A simple courteous thank you call is a far cry from harassment.  Use a combination of common sense and technology and you will be able to successfully gain and maintain a solid customer base.</p>
<p>This work from home information is originally presented to you by GoodByeCityLife's <a href="http://www.goodbyecitylife.com/workathome/">Work At Home</a> column.</p>]]></content:encoded>
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		<title>Your Phone, Your Home Based Business</title>
		<link>http://www.goodbyecitylife.com/workathome/phone-home-based-business.htm</link>
		<comments>http://www.goodbyecitylife.com/workathome/phone-home-based-business.htm#comments</comments>
		<pubDate>Thu, 26 Jan 2012 03:00:58 +0000</pubDate>
		<dc:creator>Laura Childs</dc:creator>
				<category><![CDATA[Small Business]]></category>
		<category><![CDATA[bundled]]></category>
		<category><![CDATA[business calls]]></category>
		<category><![CDATA[cell phones]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[promotions]]></category>
		<category><![CDATA[services]]></category>
		<category><![CDATA[time management]]></category>
		<category><![CDATA[work at home]]></category>

		<guid isPermaLink="false">http://www.goodbyecitylife.com/workathome/?p=422</guid>
		<description><![CDATA[<p>Learn how to harness your business calls using both your land line and your cell phone. Time and efficiency is equally important to talent when it comes to running a home based business after all. If you are paying for both land line and a cell phone then you&#8217;d be well served to learn how [...]</p><p>This work from home information is originally presented to you by GoodByeCityLife's <a href="http://www.goodbyecitylife.com/workathome/">Work At Home</a> column.</p>]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.goodbyecitylife.com/workathome/wp-content/uploads/business-cell-home.jpg"><img src="http://www.goodbyecitylife.com/workathome/wp-content/uploads/business-cell-home.jpg" alt="" title="Business Cell Home" width="200" height="300" class="alignright size-full wp-image-423" /></a>Learn how to harness your business calls using both your land line and your cell phone. Time and efficiency is equally important to talent when it comes to running a home based business after all.</p>
<p>If you are paying for both land line and a cell phone then you&#8217;d be well served to learn how to use them both to your advantage. As an example, did you know that calls can be forwarded from one line to another to prevent you from missing out on any important business related calls? Did you know that you can get a link for the two via a virtual assistant program that will notify you on all available numbers until you are located?</p>
<p>These technologies exist and you probably pay for some of them already without even taking advantage of them. Contact both of your phone providers and find out the details of your current plan to see if you are using all of the features to your advantage. You can also ask them what they have to offer in terms of additional time management tools. Most phone suppliers are more than willing to describe new promotions and advances hoping you&#8217;ll stay with them or upgrade your services. Often even with a free trial period.</p>
<p>There are new marketing and management internet tools coming out everyday that makes all of the information you need available at your fingertips all the time. There are hand held devices now that allow you to access the internet and store your schedule on your cell phone. They are becoming more and more affordable and also more compact as each generation is released into the market. Cell phones are now manufactured that have email and web browsing capability. Technology allows an ever increasing amount of data to be stored in smaller packages. This keeps changing the face of portable data storage as ever more intriguing packets are offered to the public.</p>
<p>Since your computer&#8217;s internet access is often bundled into a phone plan, this is another area that needs to be completely understood and utilized to full advantage. Since software is often an extra that is promoted with purchases, you&#8217;ll find that many programs are available to help you keep track of your schedule and your finances. Free trials help you determine which one will suit your business the best. Time management and financial planning are the keys to success of a home based or small business. They are as important as the passion you have for selling your product or offering your service.</p>
<p>Once you&#8217;re online you&#8217;ll find a variety of free online calendars that help you make the most of your time. Many sites offer printable versions for free as well as the online versions. Those of us just starting a home based or small business begin by moonlighting. Time management helps you balance your job with your freelance, moonlighting or small business start up.</p>
<p>Putting it all together now you&#8217;ll see that utilizing your telephone and computer to your best advantage is a top priority in the running of your own company. Put these technologies to work for you and watch how your lead generations and sales soar.</p>
<p>What&#8217;s the next step then? Marketing and advertising. There are a wide variety of traditional marketing plans that can be implemented and have been proven to work very well for a small business launch. These methodologies are slowly being swallowed up the by the new wave of virtual advertisement opportunities available on the internet. The age old act of gathering local clients by running ads in the newspaper is now being replaced by classified ads on the internet. The ads on the internet are more often than not totally free to list as the websites are ad supported. So while you can still make post cards and do mass mailings it is far more cost efficient to do a mass emailing instead.</p>
<p>The internet has changed the world or marketing, but it has also made it possible for the home based business to operate globally. We now live in a global consciousness and this shift in consciousness is from a strictly profit driven society to a more sustainable human centered lifestyle. You&#8217;ll find that on the top of the corporate mind and on the tongues of all the movers and shakers that make the decisions for those corporations. The world is becoming more and more aware of the interconnected state of humanity and we are acting as a global community.</p>
<p>Your local small or home based business can be doing business with customers in Zimbabwe tomorrow thanks to the internet. It is all about the advertising. Who you choose to focus your marketing campaign on will determine if you generate any business in a given area. If you are selling an item or service that is needed versus wanted you also increase the likelihood of your own success. These are common sense approaches to your business. The focus here is on using the internet marketing tools to increase revenue.</p>
<p>This work from home information is originally presented to you by GoodByeCityLife's <a href="http://www.goodbyecitylife.com/workathome/">Work At Home</a> column.</p>]]></content:encoded>
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		<title>Home Business Financials</title>
		<link>http://www.goodbyecitylife.com/workathome/home-business-financials.htm</link>
		<comments>http://www.goodbyecitylife.com/workathome/home-business-financials.htm#comments</comments>
		<pubDate>Wed, 25 Jan 2012 18:04:39 +0000</pubDate>
		<dc:creator>Laura Childs</dc:creator>
				<category><![CDATA[Home Based Business]]></category>
		<category><![CDATA[accounting]]></category>
		<category><![CDATA[bookkeeping]]></category>
		<category><![CDATA[home business]]></category>
		<category><![CDATA[record keeping]]></category>
		<category><![CDATA[work at home]]></category>

		<guid isPermaLink="false">http://www.goodbyecitylife.com/workathome/?p=416</guid>
		<description><![CDATA[<p>Aside from all the modern day niceties that help you run a business from home, technology must be your friend in order to stay on top of your business income, your business value and keep you straight with the Internal Revenue Service, Federal Trade Commission, or Canadian Revenue Department. First you should assess how your [...]</p><p>This work from home information is originally presented to you by GoodByeCityLife's <a href="http://www.goodbyecitylife.com/workathome/">Work At Home</a> column.</p>]]></description>
				<content:encoded><![CDATA[<p>Aside from all the modern day niceties that help you run a business from home, technology must be your friend in order to stay on top of your business income, your business value and keep you straight with the Internal Revenue Service, Federal Trade Commission, or Canadian Revenue Department. </p>
<p>First you should assess how your business fits with modern day technology such as access to the internet, a scanner, your cell phone, tablet or laptop, VOIP, printer, fax machine, copier and your ability to use email to your benefit. You can attach document files to emails to send quotes, orders, invoices, letters and whatever else you want over the internet &#8211; speeding up your time and your profits.</p>
<p>Finally, there is the question of software that is right for your home business. There are a number of software packages you can purchase that let you do many tasks on your computer. Letter writing software, inventory management programs, publishing software to create newsletters or marketing material are just a few examples but there is one other important piece of software you need to manage a successful home business. You need to purchase a bookkeeping or accounting software package that enables you to organize your tax records and keep you informed as to the financial condition of your business.</p>
<h2>Maintaining Good Financial Records</h2>
<p>Keeping good financial records is crucial to any business and that includes the home based business.  In the next section we will talk about the importance of maintaining those financial records on a regular basis.</p>
<p>Many small businesses often run into trouble because there is not a good record keeping system in place.  The home based entrepreneur is frequently someone with a passion for his or her products or services, enjoys meeting new people, considers marketing to be a challenge and would prefer torture rather than spend valuable time tracking revenues and expenses.</p>
<p>But if you don’t keep good financial records, you have no way of knowing how your marketing and sales efforts are doing and if you are keeping your expenses under control. In addition, the government has a variety of reporting requirements you must meet. Everyone must file annual tax returns, but if you decide to add one or more employees as your business grows, there are additional reports you must file on a quarterly basis.</p>
<p>On the list of important reasons given for why home businesses fail is lack of good accounting records. If you don’t know how you are doing financially, how are you going to know if you are on track? How do you know if your business plan is sound?  How are you going to know whether you need to change your marketing strategies, make price changes, or reduce expenses?<br />
<a href="http://www.goodbyecitylife.com/workathome/wp-content/uploads/home-business-spreadsheet.jpg"><img src="http://www.goodbyecitylife.com/workathome/wp-content/uploads/home-business-spreadsheet.jpg" alt="" title="Home Business Spreadsheet" width="300" height="225" class="alignright size-full wp-image-417" /></a><br />
In other words, you need to see your bookkeeping system as a management tool that can provide you with the signposts you need for determining what path to take towards success.</p>
<h2>Using Record Keeping Software</h2>
<p>You have a choice of bookkeeping methods.  You can keep manual records or computerized records.  Most people today use bookkeeping or accounting software to track business records.  There are a number of options available that range from simple revenue and expense bookkeeping to complex multi-department accounting that is integrated with sales and inventory programs.</p>
<p>The difference between bookkeeping and accounting is one of degree.  Bookkeeping software is a basic system for recording primarily cash sales and expense figures.  It is quite possible that your bank offers a bookkeeping system based on your checking account activity.  You can download your deposits and check information right into the record keeping system.  When it is time to prepare the tax return, the accountant will use the bookkeeping records as the basis for preparation of the required business forms.  </p>
<p>An accounting system, on the other hand, is designed to handle either cash or accrual record keeping.  It also has the necessary features to create entries for tax accounting purposes such as depreciation or inventory records.  </p>
<p>The kind of financial record keeping system you choose depends on the complexity of your business.   If you operate a simple business selling one particular set of products, do mostly drop-shipping for order fulfillment, and operate on a cash basis, a bookkeeping system will work quite nicely.  If you maintain an inventory in your home, operate on an accrual basis, have employees and sell a variety of products and services, you should obtain accounting software.</p>
<p>The Windows based software that is available today is very user friendly.  You may dread the thought of keeping financial records, but today’s software is built for people just like you.  The software can streamline the entire record keeping process.</p>
<p>One important point to keep in mind though is this:  you can only be a better manager in your home business if you create a streamlined system of records flow.  You need to maintain a good filing system both on and offline.  You will need to keep backup paperwork for your sales and expense figures which prove the entries made in the bookkeeping and accounting systems are accurate.  But you also need to have a good online method of filing correspondence, email inquiries, order fulfillment and invoices sent through the internet.</p>
<h2>Financial Statements</h2>
<p>When you say financial statements the implication is for big corporations with an army of accountants preparing formal reports and making complicated entries, but even the smallest home based business needs to produce management reports and financial statements which give a clear picture of how the business is doing.</p>
<p>Both bookkeeping and accounting systems produce financial statements either on a cash or accrual basis depending on the kind of program you use.  Financial statements should provide useful information that you can use to judge your business progress and to make future financial decisions. If you buy a good bookkeeping or accounting system, the program will probably also generate management reports such as customer data and inventory analysis reports.  </p>
<p>The key to successful financial management of your home business is to use the information you have available. Some people wait until the end of the year and then desperately try to input a year’s worth of data. They are really short changing themselves when they handle the financial aspects of the business in this manner. It means they are not using their management reports as decision making tools throughout the year.</p>
<p>There are many types of record keeping software packages for sale.  They range in prices from as low as $40 to hundreds or even thousands of dollars. Before you buy one it is best to do some research and talk to others who have actually used the systems. Whichever you choose to buy, it is important the system be expandable in the future to accommodate your business growth.</p>
<p>What this means is that if you buy a basic system for cash bookkeeping, it should be upgradeable in the future with the addition of modules if you so choose. Or the data in the basic system should be convertible to another more sophisticated version or even another software package. You don’t want to have to recreate your accounting system down the road after your business expands.</p>
<p>This work from home information is originally presented to you by GoodByeCityLife's <a href="http://www.goodbyecitylife.com/workathome/">Work At Home</a> column.</p>]]></content:encoded>
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		<title>Working At Home Starts With Scheduling</title>
		<link>http://www.goodbyecitylife.com/workathome/working-home-scheduling.htm</link>
		<comments>http://www.goodbyecitylife.com/workathome/working-home-scheduling.htm#comments</comments>
		<pubDate>Wed, 25 Jan 2012 00:50:36 +0000</pubDate>
		<dc:creator>Laura Childs</dc:creator>
				<category><![CDATA[Working from Home]]></category>
		<category><![CDATA[work at home]]></category>

		<guid isPermaLink="false">http://www.goodbyecitylife.com/workathome/?p=413</guid>
		<description><![CDATA[<p>One important aspect to working from home is setting a schedule while learning to keep work and personal life separate. This is especially true if you are working at home so that you can raise your own child, instead of shipping them off to daycare. To keep work where it belongs (in your home office) [...]</p><p>This work from home information is originally presented to you by GoodByeCityLife's <a href="http://www.goodbyecitylife.com/workathome/">Work At Home</a> column.</p>]]></description>
				<content:encoded><![CDATA[<p>One important aspect to working from home is setting a schedule while learning to keep work and personal life separate. This is especially true if you are working at home so that you can raise your own child, instead of shipping them off to daycare.<br />
<a href="http://www.goodbyecitylife.com/workathome/wp-content/uploads/scheduling-time-wah.jpg"><img src="http://www.goodbyecitylife.com/workathome/wp-content/uploads/scheduling-time-wah.jpg" alt="" title="Scheduling Time For Work At Home Business" width="300" height="200" class="alignright size-full wp-image-414" /></a><br />
To keep work where it belongs (in your home office) set up your office in a way that ensures you have enough space to efficiently handle your operations. You will still have to learn how to manage your time though because the most well set up home office is still not going to produce income if you don’t manage your time. Later I&#8217;ll cover time management principles in depth, but for now remember is that your business is only going to be successful if you are able to keep your work and personal life separate.</p>
<p>Think of it this way: if you held a traditional job, you would only spend lunch time taking care of personal business. If there are errands to run you would either do them before or after work. You would not drop your work and start doing a load of laundry in the break room. You don’t sit on the phone talking to friends and family at a traditional job. You don’t run to the hairdresser mid-morning and leave your work undone.</p>
<p>Your home business is your job whether you are doing it full or part time. Schedules need to be set and adhered to in order to ensure you spend the right amount of time on your business without being distracted by the personal surroundings you have in a home. You may be thinking, “Where does the freedom of being an entrepreneur begin if I have to follow a schedule?”</p>
<p>The freedom is in the options you have!</p>
<p>For example, when you are working in an office for a corporation, your supervisor determines your hours. You are told when to be at work and when you can leave. Even if you are an executive, there are expectations as to when you are supposed to be in the office.</p>
<p>When you own a home based business, you can set a schedule, but you can determine your hours. For example, you may like to start work at 9 AM instead of 8 a.m. You may prefer to work evenings instead of mornings. One of the main influences on when you need to work is the type of home based business you are operating.  If you are selling products that appeal to the stay-at-home moms, then you can work during the day. If you are selling products or services to people who work in offices, you will probably have to work some evening hours in order to make contacts.</p>
<p>One of the reasons home businesses fail is because there is no time schedule set. If you say you are going to work your business from 9AM until 5PM everyday, then you need to be at your home office desk working by 9 a.m.</p>
<p>You also should set a schedule which accommodates the many tasks associated with operating a home business.  It is so easy to spend a lot of time on important functions such as bookkeeping, but while you are posting expenses, you are not selling. So your schedule should address how much time you need to spend on contacting customers and how much time will be needed for office maintenance tasks.</p>
<p>As will be discussed more thoroughly under time management, the most important step you can take to be a better manager in your home business is to keep your business and personal office activities separate.</p>
<p>By the way, it is highly recommended by the experts that you dress appropriately for work. You do not have to wear a dress or a suit and tie, but on the other hand, you should not wear pajamas either. It is much easier to treat a business professionally if you treat it like a real job.</p>
<p>This work from home information is originally presented to you by GoodByeCityLife's <a href="http://www.goodbyecitylife.com/workathome/">Work At Home</a> column.</p>]]></content:encoded>
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		<title>Time Management When You Work At Home</title>
		<link>http://www.goodbyecitylife.com/workathome/time-management-work-home.htm</link>
		<comments>http://www.goodbyecitylife.com/workathome/time-management-work-home.htm#comments</comments>
		<pubDate>Tue, 24 Jan 2012 18:45:02 +0000</pubDate>
		<dc:creator>Laura Childs</dc:creator>
				<category><![CDATA[Working from Home]]></category>
		<category><![CDATA[business decisions]]></category>
		<category><![CDATA[chores]]></category>
		<category><![CDATA[distractions]]></category>
		<category><![CDATA[organization]]></category>
		<category><![CDATA[professionalism]]></category>
		<category><![CDATA[tasks]]></category>
		<category><![CDATA[time management]]></category>
		<category><![CDATA[work at home]]></category>

		<guid isPermaLink="false">http://www.goodbyecitylife.com/workathome/?p=419</guid>
		<description><![CDATA[<p>Those of us who work at home have added distractions. There are dishes to do, laundry to sort, incoming phone calls and dogs that need out. The temptation is to work on those chores which didn&#8217;t get done on the weekend but must be attended to sometime soon. Do that, and before you know it [...]</p><p>This work from home information is originally presented to you by GoodByeCityLife's <a href="http://www.goodbyecitylife.com/workathome/">Work At Home</a> column.</p>]]></description>
				<content:encoded><![CDATA[<p>Those of us who work at home have added distractions. There are dishes to do, laundry to sort, incoming phone calls and dogs that need out. The temptation is to work on those chores which didn&#8217;t get done on the weekend but must be attended to sometime soon. Do that, and before you know it you have managed to squander half the day on personal projects and missed out on billable hours or checking work related projects off your list. You&#8217;ve just missed out on potential sales and it&#8217;s all due to being disorganized or time crunched.<a href="http://www.goodbyecitylife.com/workathome/wp-content/uploads/time-management.jpg"><img src="http://www.goodbyecitylife.com/workathome/wp-content/uploads/time-management.jpg" alt="" title="Time Management" width="260" height="239" class="alignright size-full wp-image-420" /></a></p>
<p>The foundation of any successful business lies in the ability of managers to plan their time in a way that promotes organization and successful business behaviors. Good work at home business managers can separate their personal and business lives so that neither is neglected.</p>
<h2>Work At Home? Make The Time For Business</h2>
<p>The first and most important thing to understand is that you will only be successful working at home if you are able to separate your business and personal lives. You can’t be cleaning the house or visiting with friends on the phone and also be building your home business. You have to set aside time to work your business and only your business.</p>
<p>If you are operating a part-time business, you will need to set aside as many hours as required to meet your goals. Many home based business owners must accommodate their family schedules for example. A typical scenario is the home based business operated by a stay at home mother. She will probably set aside business hours during the day while the children are in school. Another typical part-time home based business owner is the office worker who is gone all day.  The time set aside for doing business will be in the evenings and weekends.</p>
<p>Managing time efficiently involves a lot more than just setting aside chunks of time and allotting those times to specific tasks. You also need to determine how much time you need to complete any particular task. No matter how little or how much time you plan on spending on your home based business, you will have to make time for the activities which result in sales. Without sales, there is no business.  </p>
<p>A good technique for managing the time spent on your home based business is to use one or more of the many different tools that are available. As an example, you can use a manual calendar, an online calendar, time management software, electronic handheld time calendar devices and so on. Some people simply use a spiral notebook and sticky notes. It does not matter what you use as long as you develop a system which:</p>
<ol>
<li>Ensures you spend your time wisely on the activities which will produce sales; and</li>
<li>Maintains the information in a single calendar so you do not risk mismanagement of contacts, meeting times and other activities needed to maintain a smooth flowing operations;</li>
</ol>
<p>Though it is important to separate your personal and business activities, you need to log both on the same calendar. Trying to maintain separate calendars is too difficult and too prone to mistakes. For example, if you have a social engagement at 5 p.m., you don’t want to schedule a meeting with a new customer at the same time.</p>
<p>Managing your online information, such a customer inquiries, is much easier if you take advantage of the online tools that come with various email programs.  You can set up folders and file your messages under a label. </p>
<h2>Common Pitfalls in Time Management</h2>
<p>People are people and all are prone to make the same mistakes when it comes to time management. We all have things we like to do and things we would prefer to avoid at all costs. You may enjoy talking to your customers and despise doing filing. Or you might enjoy the email correspondence, but don’t like spending time on the phone. You may enjoy giving seminar talks to promote your products or services and try to avoid spending too much time on the more impersonal online marketing activities.  </p>
<p>What you have to watch out for in order to be a better manager in your home business is avoiding developing a habit of not completing tasks which need to be done on a regular basis whether you enjoy them or not. That is where a managed calendar can be critical to your success.  If you set up a calendar and a work schedule, and follow them, you will have an efficient time management system.</p>
<p>As a home based business entrepreneur, your goal is to work as efficiently as possible while producing sales and managing expenses.  The very nature of a home owned business is such there are many pitfalls to avoid which you do not face when working for someone else.</p>
<p>Do Not:</p>
<ul>
<li>let yourself be distracted by the home environment;</li>
<li>treat your business like a hobby;</li>
<li>try to manage expenses without a budget;</li>
<li>treat your home office as an extension of your family room;</li>
<li>establish an unreasonable work schedule that is too difficult to follow;</li>
<li>try to take on too much work and end up making your customers upset due to lack of response;</li>
<li>try to run your business without establishing a proper financial and/or accounting system;</li>
<li>try to work your business without prioritizing your work schedule;</li>
</ul>
<p>This may sound like a long list but it is a practical list of common sense suggestions. It is so tempting for many home based business owners to let the more traditional business management techniques take a back seat. You always have to remember you are planning on your business being able to generate a certain level of income.</p>
<p>For those businesses which plan on having clients visit the home office, you need to make sure they will feel comfortable. This does not refer to comfortable as meaning big easy chairs and fresh baked chocolate chip cookies being available. It means the client should feel as he or she is attending a meeting in a business environment. Some people will be reluctant to visit a personal residence unless your home office is clearly for business purposes only. You don’t want the dog jumping on your clients or the baby’s milk bottle rolling in the doorway where they must walk.</p>
<p>Your professional image when dealing with clients is important. When you are only dealing with people online, you still need to maintain a professional image but in a different way. Your emails should be well written and friendly business like. You don’t want to act like you are everyone’s best friend. You need to respond to all customer inquiries and give a high level of customer service.</p>
<p>When meeting people in person, it is important to maintain a professional demeanor so people know they are dealing with a serious business person. This will make people much more comfortable with the idea of dealing with a home based business.</p>
<p>One of the big pitfalls many home based business owners make is not developing a business plan. Every business needs a business plan which sets goals and defines marketing strategies. The business plan is how you measure your progress and stay focused when making business decisions. The plan should define your market niche, your sales goals and your marketing plan.</p>
<p>This work from home information is originally presented to you by GoodByeCityLife's <a href="http://www.goodbyecitylife.com/workathome/">Work At Home</a> column.</p>]]></content:encoded>
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		<title>Home Business Basics</title>
		<link>http://www.goodbyecitylife.com/workathome/basics.htm</link>
		<comments>http://www.goodbyecitylife.com/workathome/basics.htm#comments</comments>
		<pubDate>Sun, 22 Jan 2012 21:11:57 +0000</pubDate>
		<dc:creator>Laura Childs</dc:creator>
				<category><![CDATA[Home Based Business]]></category>
		<category><![CDATA[home business]]></category>
		<category><![CDATA[income]]></category>
		<category><![CDATA[learn]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[selling]]></category>
		<category><![CDATA[work at home]]></category>

		<guid isPermaLink="false">http://www.goodbyecitylife.com/workathome/?p=408</guid>
		<description><![CDATA[<p>Starting a home business is a challenge that millions of people have accepted. They have done so for many different reasons, but one of them is the desire to promote a product or service they truly believe will make a contribution to people’s lives. A home business may sound like a simple enterprise, but it [...]</p><p>This work from home information is originally presented to you by GoodByeCityLife's <a href="http://www.goodbyecitylife.com/workathome/">Work At Home</a> column.</p>]]></description>
				<content:encoded><![CDATA[<p><a href="http://www.goodbyecitylife.com/workathome/wp-content/uploads/basic-business-principles.jpg"><img src="http://www.goodbyecitylife.com/workathome/wp-content/uploads/basic-business-principles.jpg" alt="Home Based Business Best Principles" title="Basic Business Principles" width="200" height="300" class="alignright size-full wp-image-411" /></a>Starting a home business is a challenge that millions of people have accepted. They have done so for many different reasons, but one of them is the desire to promote a product or service they truly believe will make a contribution to people’s lives.</p>
<p>A home business may sound like a simple enterprise, but it is one that takes a lot of time and effort to create and maintain. You don’t want to go to the trouble to build a business only to have it end abruptly.  Every year thousands of people start a home based business and thousands go out of business.  They go out of business for a variety of reasons. Many just fade slowly due to lack of attention, while others fail because the owner did not manage the business like a real business.</p>
<p>In other words, a home business must be treated like the true financial enterprise is represents.  This means you must manage your business as efficiently as possibly. In fact, the home based business may need more attention to detail than a larger business because there is less staff time and financial resources available. When you are dealing with scarce resources, you have to achieve ultimate efficiency to get the most impact. </p>
<p>The purpose of the following sections is to discuss various ways you can become a better manager in your home based business.  Though some of the suggestions may seem like common sense, it is easy to get sidetracked when working from home. An entrepreneur may have good intentions to work so many hours a day or to keep good financial records, but good intentions are not enough. You have to follow recognized techniques which improve your chances of success.</p>
<p>These techniques are related to certain areas where home based entrepreneurs are most likely to have problems. Different posts and articles on GoodByeCityLife.com will address the need for operating the business like a true business; and not a hobby.</p>
<p>If course, it goes without saying that you need good financial records. There are probably thousands of homes you could visit where a home based business is being run and find piles of filing and tax records sitting on a desk.  That is a not a good way to operate any business.  First, you need the office to stay organized so you have access to the information in the records. Second, if you can’t use the information then it becomes useless. Yet the financial records are where you will find your progress data and the guideposts which let you know if you are on the right track to success.  Having the ability to generate management reports is important, because you need regular snapshots of your profitability.</p>
<p>Managing your time when you run a home based business is important. The section on time management provides important tips which can help you avoid the common pitfalls home based entrepreneurs face. One of the most important pieces of advice is to separate your personal and business activities.</p>
<p>Your business should follow a business plan that has been well thought out and carefully crafted.  The business plan is much more than just a plan in reality.  It is a guide which helps you make good decisions on a day-to-day basis.  A well developed business plan provides direction, insight, and establishes goals towards which you are always striving. It also identifies the overall mission of the business you are creating or building.</p>
<p>No matter how efficient you may be, there are always ways to improve.  The following sections offer ideas and suggestions for becoming a better manager of your home business.  The rewards of managing a successful business you have created are immeasurable.  It is only reasonable to make sure you are doing everything you can to succeed.</p>
<p>Running a business at home offers many different satisfactions, but your success relies on your ability to follow a well designed marketing plan while following important management strategies for efficiency and profitability.</p>
<p>This work from home information is originally presented to you by GoodByeCityLife's <a href="http://www.goodbyecitylife.com/workathome/">Work At Home</a> column.</p>]]></content:encoded>
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